When your boss walks into your office saying the company needs to start producing more “viral content.”
Every time a client renews their contract.
That link building scheme you had at 3am? Three days later you find out it actually worked.
Only to find out two weeks later that Google slapped a big fat penalty on your website for that same link building scheme.
When a junior on your team tells you they don’t feel appreciated.
When a mommy blogger who nobody has heard of wants $250 for a guest post.
When you spend all day pitching bloggers and editors and nobody gets back to you.
When you try to explain to your in-laws what you do for a living.
When you spend months developing a great campaign only for the legal department to shut it down.
That look you get when you try to explain to the executives what “link juice” is and why it’s valuable.
When you are in charge of training the new guy fresh out of college.
Whenever you see “four-year degree” listed as a requirement for a digital marketing position.
Basically every time you walk into a networking event with other marketers.